Idea generation is vital for all organizations. New needs and ideas emanate both from within an organization as well as the external environment. A rich flow of ideas  and systematic idea management improves the likelihood of making the right choice of future projects.

  • Develop and describe concepts.
  • Compile and evaluate the concepts.
  • Give feedback to the people who came up with the ideas.
  • Chose concept(s) for further development.

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